“We get your company
in shape for the digital future“

Use MMC to manage and streamline
your marketing processes centrally.

THE FUTURE BEGINS TODAY – MARKETING 4.0

Marketing Management Cockpit

Thanks to the digital transformation, we’re experiencing a turning point in history not just in industry (Industry “4.0”) but also in Marketing. Marketing 4.0 means the networking of classic marketing tools with today's digital capabilities. This development is supported and promoted by technological solutions such as the Marketing Management Cockpit. The MMC provides transparent, clear planning and management of all marketing measures. All activities, from classic to digital, can be processed within the MMC media channel and are available anytime and everywhere.

  • Efficiently plan, administer and manage all marketing activities
  • Develop and coordinate media content together
  • Accelerate processes and approvals
  • Seamlessly document processes and continuously optimise them
  • Securely archive content and documents
  • Specifically address customer-specific requirements

Campaign Management

Plan, administer and manage activities efficiently

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Production Control

Accelerate processes and approvals

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Approval Centre

Develop and coordinate media content together

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Media Gallery

Manage content in a structured manner

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Advertising Material Editor

Easily create print and online media

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Customisation

Specifically address customer requirements

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Independent scientific study on the optimisation potential of operational marketing processes in telecommunications companies

The study was conducted by the IAW Institute for Applied Economics of the Hochschule Niederrhein, University of Applied Sciences.

Goal of the study: Quantifiable, reliable statements on possible efficiency improvements by applying the Marketing Management Cockpit in practice-relevant marketing processes

The result:

  • Process and project handling up to 50% faster
  • Up to 30% reduced costs on the complete process of marketing communication.