Improve your marketing performance: In a targeted way with powerful add-ons

MMC ADD-ON PROCUREMENT 

GET YOUR MARKETING ORGANISED FAST: COMMERCIAL TENDERS

From the RFP to the invoice: Organise your tenders directly from the MMC, by directly integrating your service providers so they are at the heart of the commercial process. Send full briefings and clear RFPs, compare proposals in a well-structured way and use approval processes with approval levels to award your contract to the best supplier with one click. Make use of fixed suppliers at fixed terms, with fixed rates or framework agreements. Costs are cross-referenced to advertising materials and budgets in an audit-proof manner, and invoicing can be done with SAP/Ariba via interfaces. This way, you can simplify your procurement, speed up the contracting process and shorten the project runtime.

Expand your MMC:  With complete bidding and contracting systems for your marketing.

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MMC ITEM MANAGEMENT ADD-ON

OVERVIEW GIVES YOU PLANNING PEACE OF MIND: LOGISTICS FOR MARKETING DOCUMENTS AND ADVERTISING MATERIALS

Maintain constant, comprehensive and clear oversight of physically produced and stored materials, of stocks and demand, so you can link marketing processes to logistical processes. Use reports and usage analyses, define responsibilities, incorporate your service provider’s stock management system and produce the right quantities at just the right time before stocks fall below the minimum threshold or content becomes outdated. This way, you’ll gain planning peace of mind.

Expand your MMC: With transparent warehouse logistics for marketing and communications.

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MMC TRANSLATION  ADD-ON

FOR COUNTRIES; MARKETS AND REGIONS:
RELIABLY INTERNATIONALISE YOUR DOCUMENTS

Marketing communications are international and every market is relevant. That’s why adapted versions for various countries and markets need more than just a different text. Organise translations, manage language versions and dictionaries and define cultural, formal and content-based adaptations directly in the MMC for every piece of marketing material, for brand and product communications. To achieve this, use a clear workflow that delivers all changes reliably and with clear versions. This ensures successful international communications and a harmonised presence – perfectly adapted to each of your markets.

Expand your MMC: With reliable control of your international presence.

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MMC COPYRIGHT MANAGEMENT ADD-ON

FOR EXTENSIVE ASSET DATABASES:
LEGALLY COMPLIANT USE OF YOUR ASSETS

There are ever more assets from ever more sources for ever more channels: Clarify copyright and keep tabs on licences for every single one of your files with reliable and user-friendly Digital Asset Management. All pieces of information are inseparably linked by expanded metadata – project managers, status and term of licences, permissions and restrictions, specifications for media, sectors, regions and countries. On this basis, you can manage copyright in its entirety and prove rights of use of your assets, together with their complete history. Automatically receive notifications before terms expire, extend licences or block assets from use and distribution, to ensure that rights of use are available and to prevent licence infringements.

Expand your MMC: With comprehensive management of copyright and licences.

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MMC LIBRARIES ADD-ON

CLEARLY SEPARATED BUT UNDER ONE ROOF: MANAGE SEVERAL BRANDS IN LIBRARIES

Your Digital Asset Management system is the place where all your assets are securely stored and available at any time – not just for one brand, but all your company’s brands. Manage each of your company or product brands with ease in separate libraries with their own asset area, dashboard and access rights, all under the roof of your Digital Asset Management system. This way, you’ll be able to retain an overview, make clear and structured content available and do every brand justice equally.

Expand your MMC: With simultaneous handling of several brands.

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MMC MARKETING-SHOP  ADD-ON

ON DEMAND, INDIVIDUALISED; PERSONALISED: SIMPLY SHOP FOR ADVERTISING MATERIALS ONLINE

Make access to marketing communications as easy as online shopping and maintain sovereignty over corporate design and all activities. Distribute individualised and personalised campaign items directly to your sites, marketing teams and retail partners via your own online marketing store. Users select materials, customise them in the online editor with a few clicks in accordance with the CD and their permissions. They then place them in their basket, launch the approval workflow and place the order with the print and fulfilment partner, including a budget journal or the use of contingent orders.

Expand your MMC: With an online store for all your communication materials.

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