Create videos from data.
For highly individual customer journeys.
Your target group is diversified. And so are the products and offers in your portfolio. Bring the two together and show your customers exactly the right offers at the right time. Displayed in real time, in all channels, adapted to preferences and purchasing behavior.
You can see the solution on this page: Programmatic Video. Discover how you can boost your social advertising, retargeting and customer loyalty campaigns with data-based visual performance marketing. Have fun!
Play individually-customised videos to each of your customers – in real time
Address both current and prospective customers with their own personal video. Via social media, dialogue campaigns, newsletters, or at the POS. For content and offers that match the customer’s preferences and buying behaviour. With moods, music, colours and visuals that fit the social milieu and age group. Not put together by hand, but created automatically with the aid of AI. Enjoy data-based visual performance marketing for a personalised customer experience.
Your advantages: Data-based, visual performance marketing guarantees a personalised customer experience. With astonishing results in terms of awareness and conversion.
Video content beats static communication by a huge margin.
Who wants to go through loads of text and graphics if they can find out the same information in an attractive video or animated tutorial? Moving images are superior to static content on many levels.
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Social media videos are shared 12 times more often than text and images
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95 % of a video message is retained, but only 10% of written text
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64 % of viewers make a purchase after watching a brand video
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68 % prefer watching videos to find out about new products or services to looking at articles, infographics, eBooks or presentations
What can be dynamically individualised in any video?
No video content?
No problem! We produce moving images for all channels.
No problem! We produce moving images for all channels.
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Conceptional design and storyboard development
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Direction, production and technical realization
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Photo and filming crews for all kinds of productions: people, talk, product, fashion and outdoor
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1,500 m2 of modular studio architecture
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Flexible crews for shooting on location
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Editing and post-production
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Categorisation and expansion of existing content
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Optimized preparation for programmatic use
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Live broadcasting studio & infrastructure
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Recruitment films, trade fair videos & ongoing support
MARKETING MANAGEMENT COCKPIT
Make the most of MMC’s advantages for your Programmatic Video project as well:
Any questions about Programmatic Video? Then let’s talk!
at your convenience.