With the Marketing Management Cockpit you steer every approval step in one place. No more rounds of email that push your launch back.
Briefings by email, drafts as attachments, feedback in chat, corrections without clear versioning. In the end someone signs off. Who, when and on what basis: not documented.
In the Marketing Management Cockpit every approval process follows a clear sequence. From the first briefing to an audit-proof record at the end.
In the Marketing Management Cockpit you work with workflows that mirror your actual processes. Roles, approval stages and dependencies are tailored to your requirements. Where approvals run across several people and channels today, MMC makes sure nothing gets lost and every step stays traceable.
The example below shows what that looks like in practice: a six-step approval process that connects review, correction and sign-off in one continuous flow.
Store briefings centrally
Create your job in MMC, assign it to team members and store the briefing directly in the system. Everyone involved sees the same status from the start, internally and externally, with no searching and no follow-up questions.
Receive drafts, save versions automatically
Your agency or department uploads the first layout drafts straight into MMC. The system saves every version automatically and keeps it available at any time. What everyone sees is the current status.
Start a review round, collect feedback in one place
Start a digital review round and invite everyone who needs to weigh in. Feedback comes back together: as a comment or annotation directly on the document, image or video. Anyone who does not need a full review round can hand over corrections directly.
Brands like these trust the Marketing Management Cockpit
Commission corrections without ambiguity
The collected feedback turns into one clear correction request. Your team knows exactly what to do, with no email chaos and no misunderstandings.
Grant approval, communicate the status
If the revised draft is not there yet, you start the next round with the same structured sequence. As soon as everything fits, you grant approval with one click. The status is visible to everyone immediately.
Everything documented for audit.
When the job closes, the whole process is documented completely and in an audit-proof way. Every decision and every approval is recorded and traceable. That protects you in audits and gives your team a solid basis for the next round.
See the complete workflow in action.
From the first line of the briefing to the archive: see how all six steps would work in your organization.
Since 2011 we have documented the review and approval of our communication materials in an audit-proof way with MMC. With workflows tailored to us, MMC also keeps our marketing processes transparent and efficient.
